When it comes to winning new business, product demonstrations play a vital role. Customers want to see how something works, handle it for themselves, and understand its value in real-world use. A smooth, professional demonstration can often be the difference between closing a sale or losing an opportunity. That’s where custom demo kit cases come in.

At PottertonPacs, we specialise in designing and manufacturing bespoke demo cases that combine protection, organisation, and presentation. Built around your products and your brand, our solutions give your sales team the confidence to deliver professional, impactful demonstrations every time.

What Are Custom Demo Kit Cases?

A custom demo kit case is a portable case designed to carry, protect, and present products during sales meetings, trade shows, or on-site visits. Unlike generic bags or boxes, these cases are tailored specifically to your items. With precision foam inserts, branded exteriors, and secure closures, they ensure products arrive safely and look their best when it’s time to demonstrate.

Every detail of the case – from size and weight to layout and branding – can be customised to suit your team’s needs.

Why Choose Custom Demo Kit Cases?

Generic packaging might be cheap, but it rarely sends the right message. Turning up to a client meeting with an improvised display can make your business look unprepared. By contrast, opening a sleek branded case filled with neatly arranged products shows professionalism, attention to detail, and pride in your brand.

Benefits of custom demo kit cases include:

• Protection during transport – Foam inserts and strong shells prevent damage.

• Professional presentation – Products are displayed neatly and consistently.

• Efficiency for sales reps – Quick setup means more time for conversation.

• Brand reinforcement – Custom printing or colour finishes showcase your company identity.

• Customer engagement – Neatly presented products encourage hands-on interaction.

These cases are both practical tools and powerful marketing assets.

Industries That Use Demo Kit Cases

Custom demo kit cases are widely used across industries where product demonstrations are a key part of the sales process. Popular sectors include:

• Technology and engineering – Protecting and presenting delicate components or devices.

• Healthcare and pharmaceuticals – Demonstrating medical equipment or diagnostic tools.

• Construction and interiors – Showcasing fixtures, tiles, or installation systems.

• Food and beverage – Carrying tasting kits or premium product samples.

• Cosmetics and beauty – Presenting skincare, nail kits, or fragrance ranges.

No matter the sector, the purpose is the same: to make demonstrations more professional, engaging, and effective.

Features of Bespoke Demo Cases

At PottertonPacs, we design every case from the ground up. Popular features include:

• Custom foam inserts – Precision cut to your products for security and neat presentation.

• Branding options – From screen-printed logos to full-colour panels and embossing.

• Durable shells – Lightweight yet strong materials for long-term use.

• Portable designs – Compact hand-held options or larger wheeled cases.

• Secure closures – Clips, locks, or zips for peace of mind.

• Flexible layouts – Single compartments, layered trays, or fold-out displays.

These features make each case a tailored solution, not just a container.

The Role of Custom Cases in Sales Presentations

A sales presentation is as much about confidence as it is about content. Walking into a meeting with a professional case immediately sets the right tone. When a rep opens a sleek branded case with everything neatly arranged, it reassures the customer that your business is serious, organised, and reliable.

By contrast, unpacking loose items from a bag can undermine even the strongest pitch. With a custom demo kit case, every demonstration starts polished and professional.

Benefits for Sales Reps

For busy sales teams, custom demo cases provide daily practical advantages:

• Consistency – Every rep presents products in the same professional way.

• Confidence – Knowing products are safe and presentation-ready boosts morale.

• Durability – Built to withstand frequent travel between client sites.

• Time savings – Faster setup and pack-away leaves more time for discussion.

• Professional image – A sleek case doubles as a visual representation of your brand.

Equipping your sales team with custom demo cases ensures they always look their best in front of clients.

Demo Kit Cases vs Standard Sample Cases

It’s worth understanding the difference between sample cases and demo kit cases.

• Sample cases are typically smaller, designed for carrying product ranges neatly.

• Demo kit cases are often larger, built for interactive demonstrations, and tailored to the way products are used.

If your business relies heavily on hands-on presentations, demo kit cases are the better choice.

Branding Options for Maximum Impact

Your case is more than just a protective shell – it’s a marketing opportunity. With a variety of branding options, we make sure your cases reflect your company identity.

• Screen printing for durable, clean logos.

• Full-colour printing for bold, eye-catching visuals.

• Embossing and labels for a premium look.

• Colour-matched shells to align with your brand colours.

This ensures your brand is front and centre at every meeting, exhibition, or demonstration.

Why Choose PottertonPacs for Custom Demo Cases?

We’ve been designing and manufacturing custom branded cases and demo kits for years, working with businesses across the UK. Our strength lies in creating high quality solutions that balance practicality with brand impact.

We offer:

• Full bespoke design services

• Precision custom foam inserts

• A wide choice of branding options

• Durable materials built for longevity

• Support for small or large production runs

Every project is approached with care, ensuring the final product meets your needs exactly.

Elevate Your Sales Presentations with Custom Demo Kit Cases

A custom demo kit case is more than a way to transport products – it’s a complete presentation solution. It protects your items, showcases them professionally, and ensures your sales team has the confidence to deliver their best pitch every time.

At PottertonPacs, we work with businesses of all sizes to design cases that help them stand out. Whether you need one bespoke demo case or a large run for a nationwide sales team, we can deliver a solution that works for you.

Get in touch today to discuss your project and find out how custom demo kit cases can transform your sales presentations.